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Activision, Vivendi Games Merging To Create Activision Blizzard
Get ready for World of Guitar Hero!
From the article:
In a shock move, Activision and Vivendi have announced that they have signed a definitive agreement to combine Vivendi Games, Vivendi's interactive entertainment business with Activision, creating the world’s largest pure-play online and console game publisher.
The new company, Activision Blizzard, is expected to have approximately $3.8 billion in pro forma combined calendar 2007 revenues and the highest operating margins of any major third-party video game publisher. On closing of the transaction, Activision will be renamed Activision Blizzard and will continue to operate as a public company traded on NASDAQ under the ticker ATVI.
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Yeah...one of the biggest merges in video game history...who cares.
Oh well.
I mean... wow. It's all just too much to take in at once.